Joe Bernstein
UX Designer, Writer, Figma Wizard, Thought Leader
I’m a systems designer and a systems thinker.
Every tough design problem is a scalability challenge. That’s why I see the world in microcosms, connecting small-scale concerns to the bigger picture. I have a talent for framing problems and tactfully strategizing solutions.
Over the last decade, I’ve applied that talent to:
Design systems
AI features
Machine Learning interfaces
Big Data and analytics
Data visualization
Enterprise security
Some designers prefer to think outside the box. I enjoy designing the box.
Over the years of crafting my identity as a designer, I struggled to balance my technical skills with my creative side. From math whiz to physics major to nanotech materials intern to mechanical engineer, my “past lives” never expected me to have a design title in my career.
But I quickly learned that UX is more than making things pretty. UX requires someone to break down the complexities of a technical challenge. To geek out about Figma features to troubleshoot a buggy prototype. To crave consistency and alignment across disparate teams and products.
And that’s where I thrive!
My specialties
Writing and thought leadership
I’m a frequent contributor to UX Collective with over 100k views. I’ve been featured as an Editor’s Pick and selected as the cover article for the weekly newsletter on several occasions.
AI and Product Design
I led the design and launch of the Webex Control Hub AI Assistant in 2024.
